Saturday, 28 January 2012

Badges cost

Many industrial and commercial sectors have quality 'badges' ... hey, we are certified by ...

Sometimes these are helpful (in attracting new customers/clients); sometimes they are almost essential.

Sometimes there are multiple, competing badges.

Just remember that these cost you money - you almost certainly pay a fee and, of course, it will cost you quite a lot to understand and then comply with any regulations imposed.

So, treat such badges like you would any other investment - and do a cost-benefit assessment before going ahead.

Also remember that the real judges of your quality are your customers!

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