Saturday, 9 July 2011

Lean, listen, learn

In Lean Thinking, they talk about the 'voice of the customer' ... saying that if you do not know what your customer thinks and feels, you have little chance of anticipating and meeting their needs.

This need to listen extends, of course, to other groups of stakeholders ... investors, suppliers and employees.

Only by listening do we learn about concerns, about problems, about needs, about motivations, about resentment, about dissatisfaction, about ...

Start listening!

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