Saturday 3 January 2015

Evaluate again

I read recently that Coca-Cola has withdrawn its voicemail system from its Atlanta headquarters in an effort to improve productivity.  Callers now get a simple message suggesting they should use another means of contact.

Are there any such 'improvements' you have made to your business that you might, on reflection, think of removing or sidelining?

It is useful to evaluate changes you have introduced - once, immediately after introduction - to check you got the improvement you expected; and then again, some time later, to check those improvements were real and are still there.

Big organisations - and big people - admit they got something wrong!


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