Saturday 2 November 2013

Do your competitors worry you?

Are you worried by what your competitors are doing?

If you are, it must be because you think they are doing some things better than you.

This is not their fault.

Identify what it is ... and then set about beating them at their own game.  Then identify what you might do that they will have difficulty matching ... and strike for a lead.  if you keep playing 'catchup', you will ultimately fail.  Let them catch you up instead.

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