Go for Goal

If you don't have any goals, your business is not going to move forward.

The process of creating business goals does not have to be complicated .. but it must happen. The goals are the milestones on the way to business success... reaching them (or not) shows you how well (or badly) you are doing ... and enables you to take corrective or improvement action.

So take your overall strategy and break it down into areas .. then set a goal for each of these areas ... and finally work out what it will take to reach these goals.