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This is the run-up to the holiday season. I hope you are really busy ... working hard.

However, I really hope that you are working effectively.  Don't confuse hard work with effective work. Too often we end up at the end of a long day ... we look back and think ... what have I really achieved.  I've been so busy clearing the backlog, I haven't had time to think about the really important things.

If this is you, then the holidays provide an ideal time for a bit of reflection .. about priorities & plans, about what really matters to your customers - and therefore your business.

Come back refreshed and refocused ... and continue to keep things simple!